Predictably the absence from the market of a smartphone Series Notes penalized Samsung who has seen their market share by two percentage points, with 2.5 million fewer units sold. The same goes for Apple, who despite having sold several hundred thousand iPhone in the fall sees its 1.1% market share.
To take advantage of the decline of the two giants has always topped the sales charts are Chinese manufacturers, particularly the trio Huawei – OPPO – I live that gets your point across. If Huawei is not a big news, but with more than five million smartphone more than in the first quarter of 2016, the growth of OPPO is outstanding, an increase of nearly 100%, while Vivo grows by 85%.
The terrible trio has grown from 16.9% last year to 23.9% this year, the result of a strategy made retail sales and economic products but at the same time looking premium. The percentages are even more impressive by analyzing the Chinese and Italian markets, where three Chinese brands have far more important percentages.
It is logical to ask how they can continue to grow Huawei, OPPO and Vivo before meeting a stall point? Instead, they grow at this pace in the coming years and unseat Samsung and Apple from the top spot ? The comments box is at your disposal.